Value, What Value? University Business Model in Pursuit of Advanced Internationalization

Authors

  • Anita Juho
  • Romeo V. Turcan

DOI:

https://doi.org/10.5278/ojs.jbm.v6i2.2460

Abstract

Through business model theoretical lenses, we explore challenges universities face in their pursuit of advanced internationalization into foreign markets. This is a conceptual paper. Based on theoretical and empirical insights we conjecture that advanced internationalization of universities is unethical, calling for a revision of business model theory to incorporate ethics.

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Published

07-11-2018